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How about street pole Ads? It wasn’t my first choice either, but then again I can’t say that I would know the best way to market and advertise a service in South Africa. once again sifting through my RSS feed I came across an interesting post on street pole ads highlights SA guide Dogs plight. I seemed kind of odd to me because when I think of advertising and street Poles I think of lost Dogs and Cats or maybe the odd local band playing their upcoming gig.
The street pole ads are a major part of their marketing campaign, but not the only component. There are two campaigns which goal to maintain the profile of South African Guide-Dogs association for the Blind (SAGA) as well as raise funding for the organization. Here’s a little clip from their website:
Together the two campaign elements comprise a national media campaign that synergises across radio, television, print, cinema, street pole ads and billboards – all of which have been sponsored by various players in SA’s media arena.
As I pointed out earlier street pole advertising would probably not be the cornerstone of my marketing campaign. However, maybe this is the best way to advertise in South Africa.
What about you? how would you advertise a guide pet dog program?
By the way, link building is a good way to build traffic to your website. press releases and articles are a terrific way to generate links back to your web site thus creating a lot more traffic to a web site like the South African Guide-Dogs association for the Blind.
Photo by Benimoto
Top picks For Our Puppies
BEST PUPPY toy We Like: Calmeroos Puppy toy w/ heartbeat and heat Packs – best for new puppies. helps ease anxiety in their new home.
BEST pet dog CHEW We Like: Bones & Chews Bully Sticks – all of our puppies love to bite, nip, and chew. We love using Bully Sticks to help divert these unwanted behaviors.
BEST pet dog treats We Like: crazy pet dog Train-Me treats – We use these as our high-value treats for our guide pet dog puppies.
BEST FRESH pet dog FOOD We Like: The Farmer’s pet dog – A couple months ago we started feeding Raven fresh pet dog food and she loves it! get 50% off your first buy of The Farmer’s Dog.
Check out a lot more of our favorites on our new Puppy Checklist.
